NEW DELHI: The Delhi High Court on Thursday restrained Patanjali from running allegedly disparaging advertisements against Dabur Chyawanprash.

A bench of Justice Mini Pushkarna allowed interim injunction applications filed by Dabur.

"Application is allowed," the judge said.

The court has now listed the matter for further hearing on July 14.

The dispute arose after Patanjali ran an advertisement featuring its founder, Swami Ramdev, in which he is seen questioning the authenticity of other Chyawanprash products in the market.

The advertisement states:

"Jinko Ayurved aur Vedo ka gyaan nahi, Charak, Sushrut, Dhanwantari aur Chyawanrishi ke parampara mei ‘original' Chyawanprash kaise bana payenge?"

Dabur also objected to specific references in Patanjali's advertisements calling a 40-herb Chyawanprash "ordinary."

It was contended that this was a direct reference to Dabur's product, which advertises itself as using "40+ herbs," and holds over 60% of the Chyawanprash market. Dabur argued that such statements constitute threefold disparagement - misrepresenting Patanjali's own formulation, questioning Dabur's adherence to Ayurvedic tradition and branding Dabur's product as inferior.

Dabur argued that the ad misleads consumers and undermines confidence in a category of products governed by strict regulatory standards. It was submitted that Chyawanprash is a classical Ayurvedic medicine regulated under the Drugs and Cosmetics Act, which mandates adherence to prescribed formulations based on ancient Ayurvedic texts.

To label other brands as "ordinary" is both misleading and harmful, Dabur contended.

Dabur also flagged concerns that the ad insinuates health risks from consuming non-Patanjali products, thereby raising issues of public safety. He pointed to earlier Supreme Court orders in contempt proceedings against Patanjali for similar advertising conduct, arguing that the company is a habitual offender.